Anti-Agency ClubJoin the waitlist
Product

One diagnosis. One plan. Every week.

Anti-Agency Club reads every channel you run marketing on, checks it against real revenue, and hands you the three things worth doing next. No dashboard to build, no report to write - one ranked plan, every week.

Today · 11 Sept 2026
Performance
65
Scale ready
71
Tracking
84%
Growth mode
Grow
1
ACT TODAY
Google Ads stopped syncing 3 days ago
Reconnect the account to restore recommendations - nothing has been checked since Monday.
2
DO THIS WEEK
Search page gaining impressions, losing clicks
Rewrite the meta description on your top landing page and test a price callout.
3
PLAN NEXT
Two SKUs driving 40% of paid revenue
Consider a dedicated creative refresh for these before the next promotion.
Revenue attribution - 84%
Directional
FIG 1 - This week's ranked plan. Illustrative artefact, not a screenshot.
The weekly loop

It runs every week, on its own.

Step 01
Connect
Link your channels, read-only. About five minutes.
Step 02
Diagnose
Every metric checked against revenue and last week.
Step 03
Prioritise
Findings ranked by impact and confidence.
Step 04
Act
Three recommendations, written in plain English.
Step 05
Track
Every action checked against the result it produced.
What it diagnoses

Paid, creative and search - diagnosed the same way.

Three pillars in the same model. The weekly plan ranks across all of them - a creative refresh can outrank a budget change if the revenue impact is bigger.

Paid
Spend, checked against revenue.
Cost per acquisition across every platform, reconciled against actual orders - not platform-reported conversions.
Spend reconciliation Channel mix Budget pacing
→ Shift 15% of TikTok spend into Meta prospecting - CPA is 40% lower.
Creative
Fatigue, caught early.
Frequency and diversity tracked per ad set, flagged before performance quietly drops.
Fatigue tracking Diversity score Refresh timing
→ Retarget-UK set is 61 days old - refresh before frequency spikes further.
Search
Visibility, not just rankings.
The queries where you are visible but not converting, scored by the demand they leave on the table.
Impression gaps Query intent Opportunity scoring
→ 'Wireless earbuds waterproof' gained impressions but no clicks - position 9.
Stage-aware

The same number means different things at different stages.

Anti-Agency Club places you on a growth quadrant from your own data and adjusts what it recommends. You never pick a stage - the placement shifts as your business does.

Launch
Prove the model works before you scale spend.
KPI focus
Conversion rate, CPA stability
Grow
Find the channels worth doubling down on.
KPI focus
Channel-level ROAS, incrementality
Scale
Protect efficiency while volume increases.
KPI focus
Marginal CPA, creative fatigue
Optimise
Squeeze margin out of a mature setup.
KPI focus
Contribution margin, LTV:CAC
Commercial truth

Platform numbers vs real numbers.

Every recommendation is checked against your Shopify or CRM revenue, not just platform-reported conversions. When the two disagree, Anti-Agency Club says so - and tells you how much to trust the number.

Verified
High confidence
Directional
Limited data
Tracking blocked
Meta-reported
412
conversions
Actual Shopify
356
orders
FIG 2 - 14% gap. Rated Directional, not Confident, until it closes. Illustrative.
Integrations

Connect what you already use.

About five minutes, read-only. No pixel, no tag, nothing to migrate.

Meta
Spend, impressions, creative metadata
Google Ads
Spend, conversions, search terms
GA4
Sessions, on-site behaviour, funnels
Search Console
Impressions, clicks, query intent
Shopify
Orders, revenue, customer LTV
HubSpot
Pipeline, deal stage, lead source
See all integrations →
Pre-launch · powered by TIDAL

Built by the strategists behind TIDAL Digital's client work - the same judgement, made repeatable.

40+
Client accounts managed
$30M+
Ad spend reconciled
12+
Verticals covered
How it works
The weekly loop, step by step, with a live example at each stage.
Pricing
Plans, features and the one-off analytics audit.
Powered by TIDAL
Where the judgement behind the product actually comes from.

See the whole product on your own data.

Run the free diagnostic to see your verdict, then join the waitlist for priority access when Anti-Agency Club opens up.

Anti-Agency Club
Pre-launch · Powered by TIDAL
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